How to make content marketing for tech successful
When people hear I work in marketing, they automatically think of cool designs, public relations events, Snapchat and other trendy pursuits. When I tell them I do marketing for an […]
When people hear I work in marketing, they automatically think of cool designs, public relations events, Snapchat and other trendy pursuits. When I tell them I do marketing for an […]
If you don’t have style, you don’t have much. Learn how to create a style guide that makes your content consistent and engaging.
Not only is content marketing an incredibly effective way to connect with customers, it can result in higher conversion rates at a fraction of the cost of traditional marketing. What […]
Branding is about more than killer collateral. Sure, pithy tag lines and eye-catching color schemes won’t hurt your sales sheets, but consumers expect more. They want a story, and a […]
Content with no personality will fall flat in front of your prospects. Learn how to create a stellar personality that’s right for your brand and audience.
“I watched every season of Game of Thrones and all I got was this great branding advice,” said every marketer ever. Don’t thank me, thank HBO. It’s true: There are […]
Finding the right voice for your content is an important aspect of branding. Learn how to create your own and keep it consistent.
Want to know more about what goes into making a great animated video? Check out the Brafton process for creating captivating motion graphics.