How to live tweet an event (Everything you need to know)

Instagram is one of the most popular social media platforms, so your brand should be using it to your advantage. Here are a few unique Instagram Story ideas to help inspire you.

I don’t mind if you try to pitch me crap I don’t need. I really don’t. But when you’re blatantly disingenuous with your salesy intentions, you insult my intelligence. And that’s when we have a problem.

Use this approach to help identify which pieces of existing content 1) will likely generate engagement and thus 2) deserve inclusion in your overall social media strategy.

At Brafton our social media strategies and packages generally focus on Facebook, LinkedIn, Twitter or (increasingly) Instagram. But, in recent months, we’ve been paying special attention to – and getting […]

If your brand doesn’t already have a social media policy, it most definitely should. Let’s examine why.

We didn’t write the book on social media marketing – but these authors did! Check it out here.

Switch up your strategy and keep your followers on their toes with campaign ideas that they haven’t seen from you before.

84% of social sharing happens via dark social – meaning it’s hard for marketers to track. Here are 10 tips on how to shine a light on dark social.

Grow your YouTube audience with strong branding and a close eye on user experience.