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Tablets Aplenty: The Challenge of Adapting Content for Multiple Screens

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If you work in news or another content-centric pursuit, you’ve probably come across the common dilemma of our internet-engulfed times: making content accessible and beautiful for multiple devices (and multiple […]

Leverage the latest search trends: Insight on SEO best practices for four rising search behaviors

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When we were starting 2010, eMarketer quoted an Ad-ology survey that found 46 percent of U.S. businesses didn’t even have a website. With the onset of 2011, we’re in a […]

How the uproar over Google News’ crash can inform your content marketing strategy

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Earlier this week, Google News had some hiccups, and the site went down on Monday afternoon. The subsequent wrath of Twitter users may seem like bad press for Google, but […]

A True Mobile Windows? Let’s Talk About ARM.

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Microsoft made headlines last week when they announced that they are developing a version of their desktop OS, Windows (8?), for the ARM processor platform. If you are not familiar […]

Blekko versus Bing: A tale of two social searches and a rising market

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Brafton has reported on the rise of social search, and we’ve covered news about Facebook data offered within Bing results and Blekko’s social slashtags – two of the leading resources […]

Six social media success stories of 2010

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At the start of 2010, many companies were likely congratulating themselves for having a Facebook page, but a year makes a big difference. Having come to terms with the rising […]

Your (Recommended) 2011 Resolution: Build a Smarter Funnel

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The key to growing your base of qualified leads, boosting conversion and fostering engagement on your website is setting the right net for your ideal audience. In search engine optimization […]

Retailers, enjoy holiday ecommerce – and happy ‘festivus’ to the rest of us with relevant, quality content

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The holiday season is a happy one for advertisers, and Santa’s been good to internet marketers in particular this year – consumers are spending record-breaking amounts online. While brands in […]

News execs step up paywall offensive

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The battle over payment for news content is ratcheting up. After a decade of delivering online content almost entirely for free, a hardy band of news executives are growing steadily […]